Amid growing interest in Real-world Asset tokenization, Gemini, a crypto trading platform, has added new tokenized U.S. stocks for European investors. The platform, during a List-a-Thon Livestream, disclosed the names of the tokenized stocks, which include Nike (NKE), McDonald’s (MCD), Starbucks (SBUX), Coca-Cola (KO), and Yum! Brands (YUM).
Issued on the Arbitrum blockchain in partnership with registered broker Dinari, the offering follows previous listings, such as MSTR, AAPL, and TSLA. Between June 27, 2025, and July 3, 2025, over 20 tokenized equities of companies have been listed on the platform, solidifying Gemini’s position as a leader in asset tokenization.
What Does Adding Tokenized U.S. Stocks Mean for EU Investors
By adding those tokenized equities, EU traders can trade fractional shares of United States companies without needing a broker. The benefit of this is instant settlement, global access to stocks, and round-the-clock trading. Since trading is done on Blockchain, there’d be no room for manipulation, fraud, malicious activities, or settlement delays, which characterise the traditional market.
Adding industry powerhouses, such as Coca-Cola, Nike, and McDonald’s, reflects Gemini’s objective to appeal to both traditional investors and crypto-savvy entrepreneurs. Nike is a global leader in sportswear, while McDonald’s is a fast-food giant. These additions tally with Gemini’s past tokenized offerings, such as Apple, Amazon, Microsoft, Tesla, and Nvidia.
Partnering with Dinari fulfills regulatory compliance. This ensures neither investors nor the platform will be scrutinized for earning dividends on tokenized equities, given that tokens have the same economic rights as any other underlying securities. Leveraging the Arbitrum network ensures transaction speed and cost efficiency.
Tokenized Stocks Offers Fractional Ownership, Flexible Trading
Compared to traditional trading, tokenized stocks offer fractional ownership. This lowers the entry barrier for small-scale investors to own high-value shares for a small price. There’s equal participation and democratization, which Blockchain and DeFi are fundamentally all about.
Besides, tokenized stocks trading has a 24/7 trading window, which aligns with crypto’s round-the-clock nature. This is unavailable in conventional stock trading, which is limited to 5 days of the week. Furthermore, tokenized trading facilitates instant settlements, which minimizes counterparty risks.
However, Gemini warns investors that tokenized stocks have similar risks to traditional equities. For instance, tokenized stocks experience price volatility, much as traditional stocks do. This volatility is driven by market sentiments, macroeconomic factors, and political tensions.
Gemini Continues Its Expansion with Malta License
Gemini’s expansion plans are part of its broader strategy to combine TradFi and DeFi, making U.S. stocks accessible globally. The company is leveraging the growing interest in RWA tokenization to position itself as a pioneer in blockchain-based stock trading. It recently got an MiFID license from Malta to strengthen its position in offering tokenized stocks to EU citizens.
By combining TradFi and DeFi, Gemini blends traditional and digital finance. In addition, it is democratizing access to U.S. equities, as well as setting a precedent for more institutional tokenization. Gemini is poised to play a great role in RWA tokenization, as more investors embrace blockchain-based assets.
Apart from Gemini, Coinbase, and Robinhood are also exploring tokenized stocks. On June 18, 2025, Coinbase reportedly sought the United States SEC’s approval to offer tokenized equities, a move that would revolutionize stock trading. Last week, Robinhood launched its tokenized stock trading company for EU retail investors, but faces regulatory scrutiny from the Bank of Lithuania.
